Sacramento County District Attorney Anne Marie Schubert is taking to texts to get her message out in her bid for re-election in June. Schubert for two months has sought the support of potential voters via messages that pop up on cell phones.Source: Get a text ad from a candidate? Invasive, maybe, but it works, say experts....
California's elections officials have found themselves with an unexpected headache ahead of the June 5 primary: potentially thousands of cases where two voter registration forms were created for one person, errors caused by the state's "motor voter" program that launched last month.Source: One voter, two registration forms: Errors reported in rollout of California's 'motor voter' system...
As mid-term elections get underway and lawmakers in Washington contemplate new rules to regulate political advertising online, the digital advertising industry is attempting to beat them to the punch.Source: Ad Group Announces Rules for Transparency in Political Advertising...
